Built Amazon store, generated B2B leads, and boosted visibility for a new-age innerwear brand.
Overview
D2c
Brief Project:
Opex is a growing innerwear brand aiming to expand both online sales (eCommerce) and wholesale B2B partnerships. I developed their Amazon storefront, optimized product listings, and implemented digital lead funnels to drive direct customer acquisition while capturing bulk buyer interest.
Overview
D2C
Brief Project:
Opex is a growing innerwear brand aiming to expand both online sales (eCommerce) and wholesale B2B partnerships. I developed their Amazon storefront, optimized product listings, and implemented digital lead funnels to drive direct customer acquisition while capturing bulk buyer interest.
Problem
Problem:
Opex had limited online presence and struggled to convert both retail and B2B audiences. Amazon listings lacked visibility, and inbound lead generation for wholesale was minimal.
Solution:
Set up and optimized the Amazon store for better ranking and conversions Ran performance-driven campaigns (Meta + Google Ads) for retail buyers